University of Miami - School of Business // Reconstrukt

Paving the way

Against the backdrop of their lush, breezy campus, Miami University needed a fresh platform for their School of Business. Involving a full site overhaul and content migration across thousands of pages, the new UMB site is a showcase for the school's rich academic programs and vibrant community.

Different paths, same goal

Wayfinding on the site includes supporting multiple audiences, with hierarchical navigation showcasing UMB's multiple institutional offerings. Firmly grounded in historical site usage data, the new menu system shortens the paths to content for common user needs.

Services

Strategy

Technical Strategy
Content Strategy
Launch Strategy

Technology

UI Development
Prototyping

Production

Technical Direction
Quality Assurance
Integration

Design Agency

Behavior