Sotheby’s - New York Global HQ // Reconstrukt

Dazzling a worldwide art market

Sotheby’s New York headquarters is a bustling destination for the worldwide art market, with both public gallery and private auction spaces open to international participation. A ribbon of LEDs is seamlessly integrated with the lobby's interior architecture to provide a branded and versatile media program showcasing Sotheby's daily events and exhibitions within the space.

A solution that encourages collaboration

The engine behind this installation meant building a custom application suite that serves as a cross-functional hub for Sotheby's curatorial and marketing teams. Photos, videos, online data and high-resolution artwork are integrated with layout, behavior, day-part and scheduling rules to display exhibition programming, brand animations, custom content and way-finding. A family of digital displays located at key locations throughout the building also facilitates navigation and encourages a sense of discovery to visitors and patrons alike.

Press

Services

Strategy

Discovery
Technical Strategy

Technology

UI Development
API Development
CMS Development
Custom App Development
Fullstack Development
Database Engineering
Systems Architecture
Systems Integration
Devops & Hosting

Production

Technical Direction
Systems Training
Quality Assurance
Launch

Agency

AV&C